Since inflation is the most important topic of discussion these days across the world, I began to think about how that affects brands and how brands in turn manage inflation. Is there a connection at all, and if so, what are the different dynamics at work? Effects of cost-push inflation At the outset, all companies… Continue reading Brands and Inflation, What’s the Connection?
Since the 1990s, the world economy has been so used to growing along with China, that it’s almost impossible to imagine a world without the Chinese growth engine. That’s because the Chinese economy liberalized in the 1980s and began to trade and do business freely with the rest of the world. They became a member… Continue reading Growth Pangs Sans China
For several decades we have known that India suffers from high unemployment, even when it was barely reported in the news. That’s probably because we didn’t even bother to measure it as a macroeconomic metric. And perhaps we assumed that in a populous country such as ours, unemployment is bound to be high. Drive down… Continue reading India No Country for Working Women
While I was still contemplating buying Amitav Ghosh’s newest book, The Nutmeg’s Curse, my father had already ordered it from Amazon India. Well, I’m not complaining. I greatly admire his writing, having owned and read several of his books, before I lost almost all of my books to termites at my parents’ flat in Goa.… Continue reading The Nutmeg’s Curse, of Colonisation and Capitalism
It wouldn’t be wrong to say that corporate India has had a good run for the past few years. Ever since the generous tax cuts given by the government in 2019, in order to boost investment, that is. We have yet to see the investment commensurate with such tax breaks, but that their earnings have… Continue reading Possible Reversals Ahead for India Inc
I must admit at the outset that I am new to social media, having been raised on a diet of traditional media as staples during my entire long career in advertising in India. That said, I have learnt a few things about the digital medium during a few freelance writing assignments from old Ogilvy colleagues… Continue reading Twitter’s Blues Not Just Its Own
In its second month now, the Russia-Ukraine war shows no signs of abating. In fact, it looks like it could drag on for months, if not years. It is already taking a huge toll on Ukrainian’s lives, their country, Europe and the global economy. I am not sure if the Western countries’ economic sanctions on… Continue reading Between Speeches and a Stalemate
Sometime in 2019, I had written a blog post about brands ageing well and in it I had lamented the fact that every brand wants to chase millennials and Gen Z, whether it makes sense for the brand or not. Therefore, every brand also wants to always be young, hip, cool and trendy, whether it… Continue reading How Can Brands Grow Without Growing Old?
Minouche Shafik’s new book, What We Owe Each Other: A New Social Contract seems perfectly timed, with the world teetering between the 2008 financial crisis and a global pandemic. The book is not written for the general reader, but I think that they too might like it. They would like it for her astute observations… Continue reading A New Social Contract for a New Kind of Economy