Let’s Get Digital Brands Growing

Regular readers of my blog probably know well by now that I don’t think the digital medium is suited to brand-building. At least not in its current form. I have written a few pieces on the subject already. And many might be wondering why I would even be remotely interested in writing about digital brands,… Continue reading Let’s Get Digital Brands Growing

IFAFF Is What It All Amounts To

President Joe Biden’s Indo-Pacific Economic Framework (IPEF) plan for reviving ties with the Asia-Pacific region is a PR ploy to paper over large cracks in the region in the recent past. Right from the pivot to Asia announced by President Obama’s administration in 2009, which led to the creation of the Trans-Pacific Trade Partnership (TPP)… Continue reading IFAFF Is What It All Amounts To

Development and All That We Understand by It

When reading newspapers or books or watching the news, we often come across the word development. It is a term so often used to mean growth, loosely speaking, that when attached to any other word, it takes on new meanings. Urban development, rural development, industrial development, sustainable development, etc. Then, of course, we have the… Continue reading Development and All That We Understand by It

Brands Relaunching After a Long Hiatus.

There are many brands that we grow up with and are an intrinsic part of our lives. Some fade away into oblivion, but most stay around and strengthen their relationships with consumers. And even when we outgrow them, there is always another set of consumers to take our place. There’s a curious thing I observed… Continue reading Brands Relaunching After a Long Hiatus.

Brands and Inflation, What’s the Connection?

Since inflation is the most important topic of discussion these days across the world, I began to think about how that affects brands and how brands in turn manage inflation. Is there a connection at all, and if so, what are the different dynamics at work? Effects of cost-push inflation At the outset, all companies… Continue reading Brands and Inflation, What’s the Connection?

Growth Pangs Sans China

Since the 1990s, the world economy has been so used to growing along with China, that it’s almost impossible to imagine a world without the Chinese growth engine. That’s because the Chinese economy liberalized in the 1980s and began to trade and do business freely with the rest of the world. They became a member… Continue reading Growth Pangs Sans China

The Nutmeg’s Curse, of Colonisation and Capitalism

While I was still contemplating buying Amitav Ghosh’s newest book, The Nutmeg’s Curse, my father had already ordered it from Amazon India. Well, I’m not complaining. I greatly admire his writing, having owned and read several of his books, before I lost almost all of my books to termites at my parents’ flat in Goa.… Continue reading The Nutmeg’s Curse, of Colonisation and Capitalism

Twitter’s Blues Not Just Its Own

I must admit at the outset that I am new to social media, having been raised on a diet of traditional media as staples during my entire long career in advertising in India. That said, I have learnt a few things about the digital medium during a few freelance writing assignments from old Ogilvy colleagues… Continue reading Twitter’s Blues Not Just Its Own

Between Speeches and a Stalemate

In its second month now, the Russia-Ukraine war shows no signs of abating. In fact, it looks like it could drag on for months, if not years. It is already taking a huge toll on Ukrainian’s lives, their country, Europe and the global economy. I am not sure if the Western countries’ economic sanctions on… Continue reading Between Speeches and a Stalemate

A Breezy Tour of a Nation’s Chutzpah

Many years ago, I heard great things about a book called Start-up Nation and so I finally decided to buy it from Amazon India and read it. It is a Council on Foreign Relations book co-authored by Dan Senor and Saul Singer, both of whom are Israeli Jews. Dan Senor is a senior fellow at… Continue reading A Breezy Tour of a Nation’s Chutzpah