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Category: Review
Protected: Reading In a Time of Uncertainty and Flux
A New Social Contract for a New Kind of Economy
Minouche Shafik’s new book, What We Owe Each Other: A New Social Contract seems perfectly timed, with the world teetering between the 2008 financial crisis and a global pandemic. The book is not written for the general reader, but I think that they too might like it. They would like it for her astute observations… Continue reading A New Social Contract for a New Kind of Economy
A Breezy Tour of a Nation’s Chutzpah
Many years ago, I heard great things about a book called Start-up Nation and so I finally decided to buy it from Amazon India and read it. It is a Council on Foreign Relations book co-authored by Dan Senor and Saul Singer, both of whom are Israeli Jews. Dan Senor is a senior fellow at… Continue reading A Breezy Tour of a Nation’s Chutzpah
Protected: Reading for a Grim Spring
Protected: Hope Against Hope
Protected: Why 2022 Might be a Bumpy Flight
Protected: This Way, To Understanding 2022
Protected: Looking Ahead to 2022
Building, Managing and Measuring Brands
In one of my recent blog posts, I said I would like to read David Aaker and Kevin Lane Keller and I am glad to say that I have just finished reading Aaker’s Building Strong Brands that I ordered from Amazon. A lot of it was familiar territory to a seasoned advertising professional like me,… Continue reading Building, Managing and Measuring Brands