We should have seen it coming. The economic slowdown, after a couple of terribly volatile years, caused by the Covid-19 pandemic. While the first year of the Covid pandemic prompted strict lockdowns in many countries adversely impacting the services part of the economy, manufacturing chugged along, even if a little slowly. Thanks to that, international… Continue reading How Advertising Agencies and Brands Should Negotiate 2023
With so many summits and conferences going on this month in the Global South, and many of them in Asia, I thought it might be a good time to reflect on India’s place in Asia. Also, how Asia and the rest of the world think of India and our position in Asia. We like to… Continue reading India @ the Heart of Asia
More importantly, can it afford to? At the start of the 2007/08 Financial Crisis, many international commentators talked of the possibility of deglobalization, perhaps out of fears that the global financial system had grown too large, too fast, and that tougher regulation might force them to shrink their operations. Whether the regulatory system forced them… Continue reading Is the World Deglobalising?
Reading about China’s 20th Communist Party Congress that took place last month in Beijing, it’s good to think about what its message is to the Communist Party, to the people of China and to the world. As the world’s second-largest economy and one of the most populous, if not the most populous, countries in the… Continue reading Cold War with China Not What the World Needs
In the days when loud, full-on advertising and a host of other media content are beamed at you 24x7, including on social media, a media-shy brand sounds like an anachronism. Even more so, when it is a successful brand, highly regarded by customers worldwide and by discerning media channels. In fact, how many such brands… Continue reading Should Successful, Media-Shy Brands Advertise or Not?
There isn’t a single news programme or article on the global economy these days that doesn’t mention recession. This has been so for the past many months, but as central banks – especially the US Federal Reserve – keep raising interest rates to combat inflation, the prospect of a recession draws ever nearer. In their… Continue reading The Indian Economy: Bright Spot or Dangers Lurking?
I just finished reading Salman Rushdie’s book of essays, Languages of Truth, that my father had bought last year. If it appears to be a timely read, considering the attack on his life in New York recently, so it is. If one thinks about why he attracts so much hate and vitriol even today, it’s… Continue reading Languages of Truth Coasts on the Surface
It’s a year since the worst of the Covid-19 outbreaks, and with most people fully vaccinated in many countries, economies are getting back to work. The biggest concern, though, around the world is soaring inflation which is well-entrenched now and broadbased, so interest rate hikes to tame it are in full swing. The tightening of… Continue reading Recession, Recession, Why Such Confusion
After reading news of India’s first quarter GDP for FY 23, which showed little sign of a base effect despite the fact that in FY 22, we had grown 20.1% in the same quarter, we are likely to think that base effects don’t matter anymore. It would be unwise to think so, however, because this… Continue reading Pay Attention to the Cyclical Economy
It’s been a while since I wrote about advertising and brand communications on my blog, even if I have been sharing my thoughts and ideas on brands here. I mean, it’s been a while since I wrote about our business and the industry in India, and it’s not only because I have been out of… Continue reading Whatever Happened to the ‘Life’ in Slice of Life Advertising?
Peripatetic Perch 