You might wonder what would an advertising professional – a writer at that – know or have to do with the 4Ps of marketing propounded by Philip Kotler decades ago. It’s true, I am not a marketing professional, but having read and studied the 4Ps of marketing as part of my post-graduate one-year course in… Continue reading The Relevance of Marketing’s 4 Ps in the Digital Age
Category: Global economic recovery
Geo-economic Challenges That Europe Must Address Soon
When I last wrote about the European economy six months ago, I had said that the EU must look beyond trade for economic growth and that there is ample room to increase domestic consumption as well as investment across EU member countries. I had also written about how many of the countries in the continent… Continue reading Geo-economic Challenges That Europe Must Address Soon
Protected: Reading in Times of Uncertainty
The Global Economy Faces a Double-Whammy in 2026
If at the start of 2025 and now in 2026, we thought that Trump’s tariffs would adversely impact the US economy and the rest of the world, we now also have the impact of Trump’s war in Iran to contend with. The latter could, in fact, take a much bigger toll on the global economy… Continue reading The Global Economy Faces a Double-Whammy in 2026
India’s Telecom Industry Must Dial Up for Reforms
Regular readers of my blog would know that I have been writing about the need for policy reforms in our airlines and telecom industries, as I think they both suffer from serious bottlenecks and are unable to grow at the rate at which they should be growing. Commercial airlines are important for a fast-growing economy… Continue reading India’s Telecom Industry Must Dial Up for Reforms
Indian Economy Buffeted by Tariff Wars and Real Wars
Even as there was relief in India over the long stalemate on tariffs ending and there being a lowering of tariffs to 25% from 50%, there has been no time to celebrate or even sign the final trade agreement with the US. Because, in the meantime, the US has decided to go to war with… Continue reading Indian Economy Buffeted by Tariff Wars and Real Wars
Stop the Senseless War in Iran
Early this year, I had written that instead of stopping wars Trump is actually starting new ones. With his actions in Venezuela and also threatening to take over Greenland. Now, it turns out he has decided to go after Iran along with his accomplice and partner-in-crime if I can call him that, Netanyahu of Israel.… Continue reading Stop the Senseless War in Iran
Globalisation’s Impact on FDI and How It Can Be Remedied
After writing a blog post on why India needs long-term FDI – in addition to boosting international trade – I began thinking of how globalisation might have adversely impacted this particular kind of flow of foreign capital in recent decades. It has become the fashion of recent years for western advanced economies to express their… Continue reading Globalisation’s Impact on FDI and How It Can Be Remedied
Between AI Cheerleaders and Doubters
As many of you who have been reading my blog might know by now, I continue to be an AI sceptic. Not because I cannot see its real value and its powers, but because of the way AI is being pursued and deployed around the world. The stock-market sell-off on tech stocks globally earlier this… Continue reading Between AI Cheerleaders and Doubters
Stop Harping on Trade Deals and Focus on FDI
In recent days and months, there’s been plenty of excitement in India over the various trade deals we have been inking with several countries around the world. The biggest ones are the more recent trade agreements with the EU and with the US. Actually, many believe that it is the former that led to the… Continue reading Stop Harping on Trade Deals and Focus on FDI










