Right now, with Covid-19 wreaking havoc across the world, launching a new brand or embarking on a new future would be the last thing on people’s minds. Yet, think about the new future that awaits Britain at the end of this year. It will be a whole new world of business, living and working that… Continue reading Corporate Brands and the Idea of Renewal
Like most countries around the world, Britain too has been caught in the grip of the coronavirus pandemic for the past many months. However, now that the country has reopened on the 4th of July, it will have to finally tackle the other challenge facing it: Brexit. And while nobody knows how long Covid-19 will… Continue reading Till Brexit Do Them Part
Never was there a parliamentary election in the UK more consequential and important than the one that just concluded a fortnight ago. It was supposed to be about Britain searching for her identity, her place in the world. Instead, it was just another referendum on Brexit, as was expected. After all the political theatre around… Continue reading Why Britain Might Be Leaving Its Future Behind in 2019 Election
It’s around three and a half years since Britons voted in a referendum to leave the European Union by a narrow margin of 52 to 48. That alone should have told UK’s lawmakers how divided opinion is on the issue of whether to leave the 40-year old union with the European Union. After all these… Continue reading Businesses Brace for Brexit Doldrums
I am saddened that the Indian team didn't make it to the ICC Cricket World Cup 2019 Final, thanks to some poor decision making by the team management and poor batting by the batsmen. But I am glad the other Men in Blue team made it and won it, for reasons different from those you… Continue reading Okay, It Wasn’t Our Men in Blue to Win It
An Indian newspaper headline recently read “World Cup 2019: Cricket Sunshine breaks through Brexit Clouds”. The article says that “the World Cup is happening at an extraordinary time. The Empire is trying to define what it means to be English. At the same time, it’s the outsiders who are shouldering the nation, cleaning it –… Continue reading Brexit v ICC World Cup: Which Britain Will Prevail?
If Britain severs its ties with the European Union, where does it belong? It’s too small to be a continent by itself. Many think it’s too diverse to even be called a country. The Scots and the Irish don’t want out. But the Welsh want to leave. And, most importantly, Brexiteers want out, we are… Continue reading Breaks-it, But Will Britain Make It?