In recent days, the Indian media has been full of news and views about Air India finally being sold to the Tatas. Divestment done. People have also been opining about how this reflects the government’s seriousness about privatization and reforms. My reaction was: If only it had been allowed a couple of decades earlier, when… Continue reading The Return of The Prodigal
We all talk of brand equity, especially in the advertising and brand communications industry. The Economic Times in India even has an advertising and marketing supplement called Brand Equity. What exactly do we mean, when we speak of brand equity? The term has come to encompass many aspects of a brand’s growth, from brand awareness… Continue reading Between Equity and Valuations, What Brands Represent
Hello readers. Welcome to the first of my Owleye blog posts - a monthly column of commentary on the most important issue facing the world - in place of my Writings on The Wall blog posts, that now says goodbye. This one is on Afghanistan's economic troubles and its future. After the longest war that… Continue reading Afghanistan Impoverished by More Than War
Finished reading Amartya Sen’s Home in The World, that my parents had gifted me for my birthday this year. The first I heard of it was in an article by Edward Luce of The Financial Times that he shared on Twitter and I remember thinking, well, it’s been a long time since one saw or… Continue reading Truly at Home in The World
The act of transcribing one’s thoughts on a page or any surface dates back millennia and is inextricably linked with our being human and needing to communicate. Whether expressed as ideograms or drawings, like the Lascaux cave drawings in the Dordogne region of France, this form of communication developed even before languages and scripts were… Continue reading Of Writing and Writing Instruments
There is no excerpt because this is a protected post.
The last time I wrote about Europe’s economy, it was in the context of global economic recovery, jobs and employment and how many people who had been furloughed were back to full-time work. Now that we know that the European economy has grown healthily in the second quarter of 2021, we must remember that it… Continue reading Europe’s Economic Recovery Could Be Hit by Own Goal
Hello folks. This is probably going to be the last of my Writings on The Wall blog posts, that I have been sharing with you all for the past couple of years. I have enjoyed writing and sharing my thoughts with you all on a variety of subjects, all to do with culture, travel, art… Continue reading Writings on The Wall #24: Breathing Freely
Just when we thought that vaccines had the Covid-19 pandemic under control, at least in western countries, the Delta variant threatens to derail whatever progress was made. In India too, as well as in South-East Asia, the pandemic continues to rage, with not much improvement in daily new cases. At a time like this, we… Continue reading Ovid in the Time of Covid: The Healing Touch
For the past few years, I have noticed a new craze in marketing circles in India called moment marketing. I have even seen posts shared on LinkedIn about great moment marketing activities and how marketers were smart enough to cash in on opportunities. I also discovered recently that LinkedIn has a page devoted to #momentmarketing.… Continue reading Setting the Record Straight on Moment Marketing
Peripatetic Perch 