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Category: The Whistle Library
A Holidays Campaign Idea for Pernod Ricard
It’s that time of the year. The festive season is here in India and soon, it will be around the world. The festive spirit is in the air and in many countries, it means partying, gifting and sharing good times together. Economically, it could also be just what the doctored ordered, at a time when… Continue reading A Holidays Campaign Idea for Pernod Ricard
Cancel Culture of the High Low-Brow Kind
As I shared on LinkedIn and Twitter, sorry X, sometime ago, I am busy reading Leo Tolstoy’s War and Peace these days, that my aged father gifted me in Goa for my birthday this year. I am on the second volume of the three-volume set, and since I don’t have a book to write about… Continue reading Cancel Culture of the High Low-Brow Kind
Protected: Hurtling Towards Year-end
The Festive Season Economy: Bargains, Bling and BOGOF
In India, our festive season got off to a start last month with Ganesh Chaturthi and Onam, and there’s plenty more to follow. We always hear of companies talking about their plans for the festive season and how they intend to boost sales of their products through festive discounts. Even otherwise, we always hear businesses,… Continue reading The Festive Season Economy: Bargains, Bling and BOGOF
Protected: Fall 2024 Catch-Up
Mischief In the Name of Religion and Spirituality
I finished reading two more books in my aged father’s home library in Goa, this time on religion and spirituality. Actually, I read these before the two Gandhi books that I wrote about last month, but decided to write about them later. Needless to add, both these books on religion strike me as complete mischief… Continue reading Mischief In the Name of Religion and Spirituality
Protected: Back to Business Reading
Gandhiji, Hinduism and Women
After reading all three volumes of Mahatma Gandhi’s Moral and Political Writings edited by Raghavan Iyer, which belong to my aged father and about which I wrote a blog post not too long ago, I thought it’s time to read about his thoughts on Hinduism and women. The two slim books, What Is Hinduism? and… Continue reading Gandhiji, Hinduism and Women
Discovering Our Solstice Selves in Summer
We are in the midst of that time of the year, when the world decides to take a break from work. From our usual business and home routines. Summer vacations are a part and parcel of our lives from when we were little and had breaks from school. To spend time with family. To travel… Continue reading Discovering Our Solstice Selves in Summer










