It’s hard to believe that half of 2025 has just flown by. At the start of the year the two most anticipated developments of 2025 were going to be Trump tariffs and a wave of AI innovations. You could say that these phenomena are opposed to each other, with the first slowing down the economy… Continue reading AI Entrepreneurs in Serious Need of Child Protection Lock
Category: The Whistle Library
When Brands Can Guide Strategy and Execution
Having just read the book, HBR’s 10 Must-Reads on Strategy, that I ordered from Amazon India, I am once again reminded of how central brands are to strategy. Not merely product brand strategy, but to corporate strategy. It’s something I have been thinking about for the past couple of decades that I have been unemployed,… Continue reading When Brands Can Guide Strategy and Execution
The 21st Century Corporation in the Rear-view Mirror
Some of you might have seen my posts on LinkedIn about a new book, The Corporation in the 21st Century by John Kay, that I bought and was reading recently. Actually, it was a review that I read in the Financial Times that prompted me to buy and read it. I must admit that I… Continue reading The 21st Century Corporation in the Rear-view Mirror
Protected: Making Sense of Our Conflicted World
Creating Abundance in a Year of Slowing Economic Output
It sounds paradoxical to imagine creating abundance in what is likely to be a year of slowing economic output and growth across the world. We might possibly even be looking at a few years of slowdown, what with the Trump tariffs and the uncertainty surrounding them. But even in the face of slowing economic growth,… Continue reading Creating Abundance in a Year of Slowing Economic Output
Wielding the Pen on the Knife
Last month, I finished reading Salman Rushdie’s Knife, the book he wrote about the attack on his life in the US, having survived it. This book was sent through my younger sister, Bhavani, last year ostensibly for my aged father to read. Unprofessional PR agency idiot bosses have been meddling for decades now, with and… Continue reading Wielding the Pen on the Knife
Protected: Reading for Uncertain Times
The War and Peace that Tolstoy Did Not Write
What a relief it was to have finished reading the epic war novel War and Peace by Leo Tolstoy! I was so happy to close the third volume shut that I shared a post on LinkedIn about how relieved I was. It took up my early morning hours – for that is when I do… Continue reading The War and Peace that Tolstoy Did Not Write
Protected: Spring Drama Reading
What it Means to Be a Woman Professional Amidst So-called Entrepreneurs in India
As an old advertising and brand communications professional in India, I realise that I am writing this post at the time of year when companies gear up for annual appraisals, promotions, increments, etc. It’s a time when employees and company leadership take stock of people’s careers, how they’re faring, what areas of weakness if any… Continue reading What it Means to Be a Woman Professional Amidst So-called Entrepreneurs in India










