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Category: The global economy
Writings on The Wall #19: Dining Out
As countries go in for mass vaccination drives, the hope is that they may soon be able to reopen parts of their economies that have been severely affected. Like dining, entertainment, travel and more. And while technology has certainly come to the rescue of many, allowing people to shop online, stream films and concerts, and… Continue reading Writings on The Wall #19: Dining Out
Ovid in the Time of Covid: Flying High
As the Covid-19 pandemic continues to rage around the world and millions continue to die, its effects on different sections of society are widely different. And even as vaccines roll out, access to them and the speed of vaccination programmes too vary widely across the world. Meanwhile, the economic impacts of the pandemic are making… Continue reading Ovid in the Time of Covid: Flying High
Of Organization Cultures and Brands
In recent years stakeholder capitalism has been the subject of much discussion among companies and in media. However, as I have written before, the idea was first introduced by Klaus Schwab of the World Economic Forum way back in the ‘70s. Still, it seems its time may have finally come, as a result of the… Continue reading Of Organization Cultures and Brands
Indian Brands in the Global Arena
It has been around three decades since Indian companies started going global. First, was the Aditya Birla Group, followed by the Tata Group, Mahindra, Godrej, Airtel, Reliance and many more. What does their internationalization tell us about their brands globally, and have they even begun thinking of themselves as multinational brands? The one strange feature… Continue reading Indian Brands in the Global Arena
Will the World Ever Rediscover Its Innovative Spirit?
I don’t know how many of us realize that we have already lived through a fifth of this century, mired in crises of one type or another. It all began with 9/11 in America which led to a series of ill-conceived wars in Asia. Then, we had the Great Recession from 2007-8 onwards from which… Continue reading Will the World Ever Rediscover Its Innovative Spirit?
India Budget 2021: Spending Our Way Out of the Pandemic Economy
The Indian Union Budget presented on February 1, 2021, by the Indian finance minister, Nirmala Sitharaman was unusual in many ways. For one thing, it was much shorter, as many commentators noted, and one of the reasons was that allocations for each Central Government scheme was not spelled out, as on previous occasions. Yet, on… Continue reading India Budget 2021: Spending Our Way Out of the Pandemic Economy
New Direction for Global Realignment
With a new administration in place in the US, what should the world expect in terms of a future growth trajectory, both in economic as well as geo-political terms? As it is, the world is still reeling from the Covid-19 pandemic and that ought to be the first priority for every country, the US included.… Continue reading New Direction for Global Realignment
How Jaguar Land Rover Can Build its Corporate Brand
Sometime last year, I had shared my thoughts and ideas on how corporate brands can enable renewal, and in that context, I had shared my thoughts on a corporate branding strategy for Jaguar Land Rover in a blog post. An important part of that branding strategy was to bring together Jaguar and Land Rover as… Continue reading How Jaguar Land Rover Can Build its Corporate Brand
Brand Development, Explained
I recently wrote a set of slide presentations for SlideShare to explain very simply, what brand-building is all about and I thought it might be worth sharing them with my blog’s readers and subscribers as well. In recent years, brands have become more significant in a company’s operations and there are entire new disciplines emerging… Continue reading Brand Development, Explained










