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Category: Europe
Weak Economic Growth, Big Plans on the Anvil
Itโs been a long time since I last wrote on the UK and the EU economies, which was just around the time of their elections in 2024 and not since then have I considered how theyโre faring. Of course, France had its own very consequential election soon after the EU elections, and the big one… Continue reading Weak Economic Growth, Big Plans on the Anvil
The New Year, Trump Tariffs and the Davos World
Once again, the worldโs most powerful countries and business and political leaders converged for the Annual World Economic Forum Summit at Davos in January 2025. But what a changed environment it is, this time. With Trump inaugurated for his second non-consecutive term, the world is bracing itself for more chaos, disruption and uncertainty. The context… Continue reading The New Year, Trump Tariffs and the Davos World
Soaring Borrowing Costs for Economies Everywhere
Even as a new administration takes over in the US under the presidency of Trump and as most advanced economies look forward with plans to boost growth in 2025, the year has actually begun on a sombre note for many of them. Thatโs because their high fiscal deficits and high levels of debt are causing… Continue reading Soaring Borrowing Costs for Economies Everywhere
What Are the Chances that We Can End the Wars Next Year?
While we can expect the trade and tariff wars to get a fresh impetus next year with President Trump in office, what are the chances that we can find a way to end the wars next year and bring peace to the world? From media reports it appears that Trump is himself all for ending… Continue reading What Are the Chances that We Can End the Wars Next Year?
Navigating 2025 the Slowdown Year
For the past few years since the Covid-19 pandemic, economic growth around the world has been subject to many constraints, including geopolitical ones, but most of all to cyclical and structural factors as well as to base effects. And every year of economic recovery since the pandemic, we have been speaking of it being the… Continue reading Navigating 2025 the Slowdown Year
What Election Year 2024 Tells Us About the State of Democracy
It was reported at the start of this year that around half the world would be voting in elections around the world in 2024! While this is in itself an interesting fact, I think even more fascinating would be the long journey that democracy has made over the past many centuries and decades across many… Continue reading What Election Year 2024 Tells Us About the State of Democracy
The World Economy Bracing for Trump 2.0
The last time the world saw a tariff and trade war it was 2017, in Trumpโs first term as President of the US when he took on the worldโs second largest economy, China, in a tariff war. It ended with China too imposing retaliatory tariff increases on American imports and before we knew it, Europe… Continue reading The World Economy Bracing for Trump 2.0
A Holidays Campaign Idea for Pernod Ricard
Itโs that time of the year. The festive season is here in India and soon, it will be around the world. The festive spirit is in the air and in many countries, it means partying, gifting and sharing good times together. Economically, it could also be just what the doctored ordered, at a time when… Continue reading A Holidays Campaign Idea for Pernod Ricard
Exploring the Connection Between Brands and Corporate Performance
While the connection between product sales or revenue and corporate performance is obvious and better understood in the world of business, the connection between brands and company performance is not so clear. This is because it is not a direct one. A recent post on LinkedIn and a comment to the post โ to which… Continue reading Exploring the Connection Between Brands and Corporate Performance










