It’s that time of the year again, when the world’s advertising industry flocks to Cannes to bask in the sunshine that the French Riviera offers as well as in the limelight of international awards for creativity. And as I had written last year, this year too Cannes seems to revolve around AI and more AI,… Continue reading Time for Advertising’s Seasoned Professionals to Save the Industry
The recently concluded G7 Summit in Italy – all the various stages of it – seems to be an acceptance of the group’s waning influence and relevance in today’s world. From reading and hearing news reports of the summit, I got the sense that with weakening economies, and plenty of political problems in each of… Continue reading G7’s Waning Influence and Relevance
The world’s largest democracy has just concluded its parliamentary elections over a month and a half in seven phases and if you thought most people would have tired of all the election mania including the non-stop reporting on media, you would be mistaken. I was tired of listening to interviews with politicians, I must admit.… Continue reading Implications of India’s Election Verdict on the Economy
Even in today’s fast-changing, tech driven world, we have several brands that are over a hundred years old in our midst. Often, we may not even realise they are that old. Brands age just like we do. Some manage to stay up-to-date and relevant to today’s consumers, while many others fade away or disappear from… Continue reading Reviving Hundred-Year-Old Brands and Making Them Relevant
Now that the first quarter of the calendar year 2024 has ended, it’s worthwhile trying to gauge the state of the global economic recovery from what the corporate earnings seem to be indicating so far. Of course, the March quarter happens to be the last quarter of our fiscal year in India, and we are… Continue reading What Global Inc Is Telling Us About the Economy
In recent years, social media has come under a lot of flak for being platforms to spread hate and discord, bigotry and indeed, even misinformation. From Russian meddling in US elections and in Brexit through Facebook, to our own elections reaching a feverish pitch on social media and allegations of a child-lifting racket spreading like… Continue reading What It Means to Be a Network of Professionals
In my previous blog post I wrote about how changes in politics and geopolitics the world over can impact the global economy this year and the next few years at least. Now that the Annual Spring Meetings of the IMF and World Bank have concluded, I thought I’d write about how they see the world… Continue reading The Global Economy According to The IMF and The World Bank
As India prepares to go to the polls tomorrow in the largest democratic exercise in the world, it might be time to also think of elections that have already taken place this year and the others yet to come. I am looking at it from the point of view of the larger political shifts that… Continue reading Where Geopolitics Can Take the Global Economy
I don’t know about you, but I don’t think political campaigning has reached this kind of feverish pitch and frenzy as during this 2024 parliamentary election in India. Most of it has to do with what else is happening around election time, I think. Such as ED and CBI interrogations and arrests of politicians most… Continue reading Media’s Role and Responsibility in Election Time
Sometime during the Covid-19 pandemic – not a great time for wining and dining, or travel and socialising – I had put my thoughts down on a corporate brand strategy for Pernod Ricard, the world’s No. 2 wines and spirits company. I wrote and shared this on my blog along with corporate campaigns for the… Continue reading Pernod Ricard and Seagram: Reconsidering the Brand Relationship
Peripatetic Perch 