After Dubai, yet another oil rich country got a chance to host the UN Climate Change Summit or COP as it is known. I am not sure what the purpose of this is, but an obvious implication is that it would tend to limit conference discussions and deliberations, given that there would be resistance to… Continue reading Ideas for Garnering Private Climate Finance
Four of India’s states have just concluded their assembly elections in two instalments when they should have been held together in one shot. Besides the schedule reeking of unprofessional PR agency idiot bosses’ meddling and colluding with the central government, the media reporting too suffers from the same interference. Coming soon after the general elections… Continue reading Caste, Revdis and Sloganeering Once Again
It’s that time of the year. The festive season is here in India and soon, it will be around the world. The festive spirit is in the air and in many countries, it means partying, gifting and sharing good times together. Economically, it could also be just what the doctored ordered, at a time when… Continue reading A Holidays Campaign Idea for Pernod Ricard
While the connection between product sales or revenue and corporate performance is obvious and better understood in the world of business, the connection between brands and company performance is not so clear. This is because it is not a direct one. A recent post on LinkedIn and a comment to the post – to which… Continue reading Exploring the Connection Between Brands and Corporate Performance
As the United States of America votes in this most historic and significant of elections in recent history, perhaps we will get to see once again just how divided and polarised the country is. Because it is once again about two competing visions for America, as have the previous two US presidential elections been. Because… Continue reading US and Global Economy on the Brink
As I shared on LinkedIn and Twitter, sorry X, sometime ago, I am busy reading Leo Tolstoy’s War and Peace these days, that my aged father gifted me in Goa for my birthday this year. I am on the second volume of the three-volume set, and since I don’t have a book to write about… Continue reading Cancel Culture of the High Low-Brow Kind
There is no excerpt because this is a protected post.
We’re into the last quarter of 2024, the year of anticipated slowdown in the global economy. While we’re still awaiting the September quarter GDP growth figures for major economies around the world, it might be safe to say that the worst has been averted. That there isn’t a recession waiting around the corner. A few… Continue reading Reading the Slo-Mo Global Economy
The history of advertising and marketing is probably littered with scores of cases of companies and brands that began with a brilliant invention, but then petered out somewhere along the way. I have myself written about brands like Kodak, Nokia and Philips CDs in my older blog posts, and I am sure there are many… Continue reading Is Being a Pioneer Brand Good Enough?
When I last wrote about the Israel-Hamas War, it was about ordinary Gazans being hounded out of Gaza. That was five months ago. In a mere 5 months, how much the war in the Middle-East has escalated and spread into a wider regional conflict is unbelievable! It is now a year since the Israel-Hamas conflict… Continue reading Free-for-all Wars with No End in Sight
Peripatetic Perch 