Having read Rama Bijapurkar’s first book, We Are Like This Only way back in 2007-08 in Delhi, I was looking forward to reading this new book of hers called Lilliput Land: How Small is Driving India’s Mega Consumption Story. In her first book, she delves into why foreign companies find Indian consumers hard to fathom… Continue reading Lilliput Land Big on Message, Short on Meaning
As most of India was celebrating the festive season last year, Cyclone Michaung hit South India and wreaked havoc in parts of Tamil Nadu and Andhra Pradesh inundating the city of Chennai once again. TV news reports were full of the levels of flooding in the city, where streets had turned into rivers and the… Continue reading How Livable Are Our Cities in India?
As businesses slowly try to get back to work and shops and establishments open after the Covid-lockdown, it will be a while before people get used to the idea of moving around freely in our cities. Post-Covid, the automobile industry in China seems to be seeing a reasonable uptick in sales, though it is not… Continue reading Time for Automotive Industry to Change Lanes
Peripatetic Perch 