I must admit at the outset that I am new to social media, having been raised on a diet of traditional media as staples during my entire long career in advertising in India. That said, I have learnt a few things about the digital medium during a few freelance writing assignments from old Ogilvy colleagues… Continue reading Twitter’s Blues Not Just Its Own
Sometime in 2019, I had written a blog post about brands ageing well and in it I had lamented the fact that every brand wants to chase millennials and Gen Z, whether it makes sense for the brand or not. Therefore, every brand also wants to always be young, hip, cool and trendy, whether it… Continue reading How Can Brands Grow Without Growing Old?
Many years ago, I heard great things about a book called Start-up Nation and so I finally decided to buy it from Amazon India and read it. It is a Council on Foreign Relations book co-authored by Dan Senor and Saul Singer, both of whom are Israeli Jews. Dan Senor is a senior fellow at… Continue reading A Breezy Tour of a Nation’s Chutzpah
There is no excerpt because this is a protected post.
There is no excerpt because this is a protected post.
There is no excerpt because this is a protected post.
Hello readers. In what is the last of my Ovid in the Time of Covid blog posts, I wish to focus on looking ahead at the time of change. The Covid-19 pandemic is still in our midst, and despite the efforts of the medical and scientific community, it is mutating and spreading ever faster. The… Continue reading Ovid in the Time of Covid: Time of Change
There is no excerpt because this is a protected post.
During the past couple of years that the pandemic has raged around the world, we have seen how some have risen to fight the virus with all that they had at their disposal, while others cowered and dithered over what to do next. It was imperative that the world tackled the pandemic head-on and yet,… Continue reading Ovid in The Time of Covid: Heroism
The second book that my parents gifted me for my birthday this year, besides Amartya Sen’s memoir is Jhumpa Lahiri’s Whereabouts. I had already read about her attempt to write this book in Italian and then translate it back into English herself and one marvels at the author’s courage. Around three years ago I think… Continue reading Whereabouts, Context and Depth?
Peripatetic Perch 