You could say both of the Indian economy and you would be right. We are not merely the fastest growing major economy, we are also the most populous nation now, as the Financial Times recently reported. They said India is likely to overtake China as the world’s most populous nation sometime this month, or at… Continue reading World’s Most Populous Country or World’s Largest Market?
These days, there is a lot of discussion on rebranding, brand refresh and brand rethink in the advertising and brand communications industry. Not sure that is a good sign, because ideally brands ought to be consistent in their product offerings as well as in the way they relate to consumers. In fact, an article shared… Continue reading Rebrand, Refresh, Rethink – the What and Why of Change
A trilateral meeting in San Francisco made international news quietly, if that is possible, a few weeks ago. Australia, UK and the US, part of the trilateral group AUKUS, announced a nuclear-powered submarine that the US will help Australia deploy in the Pacific. The news died as quietly as it broke. Not too many seemed… Continue reading Aukus-Pocus and All That Quad
I have observed many new conscious biases and prejudices in the world of work for so many years now, that I wonder if this is just a trend or something more enduring. If it’s the latter, we ought to have reasons to be seriously concerned. It is recent, irrational and to that extent speaks of… Continue reading Colour-conscious, Are We?
As the world tries to get back to normal business after three years of a pandemic, it appears that people are in the mood to take to the streets and protest. From UK and France to Mexico and Israel, people are demanding their fair share of economic and political rights. Not content with all the… Continue reading Protests Around the World and What They Portend
My last blog post on brands was about brands that possess revival power and how to spot these wizard brands in your company’s brand portfolio. In that context, I had shared my thoughts and ideas on how Passport Scotch Whisky from Pernod Ricard can tweak its brand strategy and along with a new brand campaign,… Continue reading How a Brand Can Revitalise a Company
Since the world’s major economies reopened after Covid-related lockdowns, they have been heating up, what with pent-up demand, consumers on a spending spree, travelling, dining out and catching up on a host of social activities that were not possible during lockdowns. All that heated spending and pent-up demand, with supply chains not catching up, led… Continue reading Inflation: Up, up and away!
It is that time of the year when we celebrate women around the world, as International Women’s Day comes around and it is also Women’s History Month in the US. A week ago, I shared a video that I made for International Women’s Day, as this year, it coincides with India’s festival of colours, Holi,… Continue reading Burning Out, Giving In, and What it Means to Be a Woman Professional
Last year ended with the grand announcement that 2023 would be India’s presidency of the G20 group of countries. The Prime Minister unveiled a new logo for the G20 along with the theme of Vasudhaiva Kutumbakam, an ancient Sanskrit concept that stresses the oneness of all humanity. I remember writing about this concept in one… Continue reading India’s G20 Year
Now that I have finally finished reading Michael E Porter’s The Competitive Advantage of Nations, I thought I’d write about its relevance in today’s globalized world. Like many business and economics books that I have been writing about recently, it wouldn’t be fair for me to review this book either, for the same reasons. I… Continue reading Porter’s Competitive Advantage of Nations in Today’s Globalised World
Peripatetic Perch 