It’s that time of the year again, when the world’s advertising industry flocks to Cannes to bask in the sunshine that the French Riviera offers as well as in the limelight of international awards for creativity. And as I had written last year, this year too Cannes seems to revolve around AI and more AI,… Continue reading Time for Advertising’s Seasoned Professionals to Save the Industry
There is no excerpt because this is a protected post.
There is no excerpt because this is a protected post.
Just finished reading an absorbing book on AI by one of its leading practitioners, and I was hoping it wouldn’t be one of those rapturous, ra-ra kind of books on the subject. Thankfully, The Coming Wave by Mustafa Suleyman, founder of DeepMind which Google acquired, and Inflection AI, isn’t one of those kinds of books;… Continue reading Can We Change the Direction of The Coming Wave?
Having read Rama Bijapurkar’s first book, We Are Like This Only way back in 2007-08 in Delhi, I was looking forward to reading this new book of hers called Lilliput Land: How Small is Driving India’s Mega Consumption Story. In her first book, she delves into why foreign companies find Indian consumers hard to fathom… Continue reading Lilliput Land Big on Message, Short on Meaning
There is no excerpt because this is a protected post.
There is no excerpt because this is a protected post.
There is no excerpt because this is a protected post.
The start of a new year usually means the world’s global elite gather at Davos-Klosters in Switzerland for their annual summit. And this year was no different. After three years when these were disrupted due to Covid-19 pandemic and had to be held virtually, they are back in person for the second consecutive year now.… Continue reading What The Davos Summit Missed in 2024
There is no excerpt because this is a protected post.
Peripatetic Perch 