When I last wrote about the Israel-Hamas War, it was about ordinary Gazans being hounded out of Gaza. That was five months ago. In a mere 5 months, how much the war in the Middle-East has escalated and spread into a wider regional conflict is unbelievable! It is now a year since the Israel-Hamas conflict… Continue reading Free-for-all Wars with No End in Sight
In India, our festive season got off to a start last month with Ganesh Chaturthi and Onam, and there’s plenty more to follow. We always hear of companies talking about their plans for the festive season and how they intend to boost sales of their products through festive discounts. Even otherwise, we always hear businesses,… Continue reading The Festive Season Economy: Bargains, Bling and BOGOF
I finished reading two more books in my aged father’s home library in Goa, this time on religion and spirituality. Actually, I read these before the two Gandhi books that I wrote about last month, but decided to write about them later. Needless to add, both these books on religion strike me as complete mischief… Continue reading Mischief In the Name of Religion and Spirituality
It is a couple of years since the world said goodbye to the Covid-19 pandemic and made an attempt to get back to business and revive economic growth. Admittedly, from all the reporting on business and economic news, we are still in a tentative soft-landing phase, and monetary policy is still in a wait and… Continue reading Pivoting To the New Economy
Having concluded the marathon general elections in India just a few months ago which threw up a split verdict, one expected that the nation would quickly get down to business. To matters such as unemployment and inflation that need immediate attention as well as policies that will help revive private investment. Instead, we find ourselves… Continue reading The Circus-like National Discourse in India
When you consider that the Indian advertising and marketing industry is exploring a new system of consumer classification based on ownership of consumer durables according to Rama Bijapurkar who has written about it in her new book, Lilliput Land, which I have reviewed on my blog, it makes sense to look at the state of… Continue reading How Consumer Durables Can Avoid Commoditisation
The last of this year’s big elections are a few months away, and they will be the biggest one to watch as always. This is because what happens in America affects the entire world, especially on the economic front. The country is not only the world’s largest economy, but one with the largest influence in… Continue reading Why the American Economy Might Never Get What It Needs
We are in the midst of that time of the year, when the world decides to take a break from work. From our usual business and home routines. Summer vacations are a part and parcel of our lives from when we were little and had breaks from school. To spend time with family. To travel… Continue reading Discovering Our Solstice Selves in Summer
2024 happens to be an epic year of elections around the world. It is said that more than half the world will be electing their governments this year. If there is one thing they have brought into sharp focus once again, it is how divided we are as a people. This is not a new… Continue reading Extreme Divisions Fracturing Our World
The idea for this article was triggered by posts I have been seeing on LinkedIn about creative strategy. In these posts, they invite “expert answers” from industry professionals on various aspects of creative strategy. It is amazing that many people in the advertising, brand communications and marketing industries seem to think that it is a… Continue reading What is Creative Strategy?
Peripatetic Perch 